What?! Toyota is launching an even TOUGHER-ER Toyota Hilux? Toyota South Africa hosted its second ‘state of the motor industry’ (SOMI) event in Midrand earlier this year. As part of the event, the manufacturer revealed some of its plans for the local South African market in 2019. This will include the launch of the Corolla Hatch, the new RAV4, and the 2019 Prius. But the BIG news was undoubtedly Toyota planning to launch the limited edition Heroic Hilux GR Sport in South Africa later this year. The limited edition Toyota Hilux GR Sport features: Bespoke Gazoo Racing-themed decals A unique front grille design A…
Autotrader has released a new report on which car colours South African motorists most search for. The report follows an analysis of millions of searches on AutoTrader that used the colour filter (from March 2017 to March 2018), and considers both used and new cars. So, which car colours rule the popularity roost in South Africa? White The report found that South African drivers favour white for their cars, with 55% of searches being for a white vehicle. Silver and Black Silver and black were named as the second and third most popular car colours in South Africa, with fourth…
Naamsa (National Association of Automobile Manufacturers of SA) has released its latest vehicle sales and exports report, with over 92,124 vehicles sold in the first two months of 2018. In an analysis of the data, Absa said that this amounts to a 6.6% decrease when compared to the 98,587 vehicles sold in the first two months of 2017. Of these cars sold, Absa said that: 84% were sold by dealers to the public 9.7% went to the rental industry 2.6% were sold to government and 3.7% were sold to corporates. TOP 5 most popular car brands sold in South Africa Of the…
Renowned motor journalist, Malcolm Kinsey, has released his Kinsey report for 2017 – detailing how much it costs to service and repair a car in South Africa. Kinsey stated that the local motor industry is currently facing a “crisis” with manufacturers withdrawing from the country, old established brands no longer being imported and many dealer networks are negotiating for new vehicles to replace their old products. “One of the early brands to exodus the country was Citroen. Peugeot SA decided to concentrate on the Peugeot range and stop importing the sister vehicles. Peugeot then acquired the Vauxhall and Opel brands…
Brand value. Everybody wants it. Many struggle to achieve it. Few brands truly attain it. It’s no accident that the world’s most valuable brands excel year after year. In a global economy subject to changing market dynamics and heightened competition, the role of brands has never been greater. With the top 100 brands this year having a cumulative value of $1.95 trillion, one thing is for certain, it sure pays to up your brand game! But who is the WHO of brands in 2017? Every year Forbes magazine creates a list of the world’s most valuable brands. Forbes values brands…