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Trends you’re about to see everywhere in 2019

February 6, 2019

The new year signals the start of fresh adventures, renewed goals, and brand new fashion trends. Pinterest is its own positive corner of the internet, where more than 250 million people around the world go to discover new style and fashion ideas they love. The way Pinterest know an idea is trending is by looking at what all these people are searching for. If an idea keeps getting more and more searches each month? And that upward trajectory holds steady for 6+ months? That’s how Pinterest know it’s a bona fide fashion trend. This year’s style trends range from nostalgic…

Style

Smartgirl Street style • Chunky Sneakers

August 23, 2018

In case you haven’t noticed, chunky sneakers are cool. In fact, they have been for a while. Shattering paving slabs at fashion weeks across the globe – GQ, Vogue, Elle and The Cut have all written extensively about the resurgence of the chunky-soled sneaker. As Vogue Italia described them, chunky sneakers (sometimes referred to as “dad sneakers”) are usually hefty and feature double or triple soles. Instagram influencers and celebrities alike simply can not get enough of their chunky-soled kicks. Just a few minutes spent scrolling through social media feeds reveal photo after photo of Bella Hadid, Kendall Jenner, Kim Kardashian and Hailey Baldwin rocking clunky sneaks that look like they…

Bright Sparks

Annette Griesel • Little

June 6, 2018

It’s the little details that are vital. Little things make BIG things happen • John Wooden Meet Annette Griesel. The absolutely lovely Momtrepreneur behind the delightful baby apparel and accessories brand, Little. Chic and refined yet with a casual charm, Annette is beautiful, bright and tremendously talented. She’s a passionate entrepreneur who’s serious about quality and sincerely believes in the heart of supporting local. Only using 100% natural & organic fabrics and water-based digital & screen printing techniques, all of Little’s collections are hand woven with love and care by South African weavers, the prints are hand drawn by local South…

Cool Spots

Little

May 31, 2018

Little Shop 13, Preller Square Shopping Centre, Bloemfontein Little on Facebook Sometimes the smallest things take the most room in your heart • Winnie the Pooh Located in one of Bloemfontein’s much-loved shopping centres, Preller Square, the beautiful bespoke baby boutique Little is the latest chic spot of the local Mommies-in-the-know. With a touch of whimsy, the lovely baby apparel and accessories are proudly inspired by and proudly made of the very best locally sourced 100% natural fabrics South Africa has on offer. The collections are both charming and refined and with the stylish retro-inspired looks and beautifully-crafted 100% cotton,…

Style

The 5 Biggest Fashion Trends for 2018, According to Pinterest

January 25, 2018

Fashion is what you’re offered four times a year by designers. And style is what you choose. Lauren Hutton Because we’re always looking to stay on top of the newest, coolest and most interesting trends, we’ve got our eyes on the Pinterest style trends that’ll dominate fashion headlines in 2018. Style on Pinterest is where the fashion world meets the real world. People use Pinterest to bring trends to life and decide what to buy. 70% of female Pinners visit at least once a week for searching, saving and creating their personalised look book one Pin at a time. So…

Style

Our Favourite Stylish People to follow on Instagram right now

November 2, 2017

We like to think of Instagram as a VIP pass to the best fashion parties, behind-the-scenes snaps, and off-duty stylings of our favourite fashion insiders. It’s the number one place to catch a glimpse of eye candy, from street style accessories to inspirational #OOTD looks. Not sure you’re following the right crowd? Just scroll through to find the handful of people who will keep you entertained and in the know all day long. From the most stylish magazine editors, fabulous fashion it-girls and renowned designers to major campaign stars, you can be sure this is one carefully curated list of…

Style

Smartgirl Street Style • Sapmok Vellies

October 12, 2017

TREND ALERT: The Proudly South African Vellie When Vellies are featured in American Vogue and Global fashion retailer Zara releases their own version of the style… YOU KNOW the traditional South African leather shoe is HOT property! History of the Vellie Veldskoen or vellies, are South African walking shoes made from vegetable-tanned leather or soft rawhide uppers attached to a leather footbed and rubber sole without tacks or nails. The name, Vellies comes from Afrikaans vel (“skin”) and skoen (“shoe”). They were first made by the Dutch East India Co. in the 17th century by the first Dutch settlers in…

Style

Smartgirl Street Style • The Graffiti Parka

August 10, 2017

Pull a Kate Moss and rock a Parka It’s not like it’s ever really been out of style, but this season the humble parka has become the fashion pack’s main squeeze, lending it’s warm embrace to celebrities and street-style stars alike. Seen at Vetements, Sacai, Etro, Tommy Hilfiger, Saint Laurent and Coach, 2017’s on-trend version of the parka is oversized (naturally), heavy-duty, and brilliantly functional. The parka has long been code for cool, but its real glam era came when Kate Moss wore one, pants-less, on the cover i-D. Shot by Craig McDean, Moss stood, back to the camera and…

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