Why the Influencers trend is catching on in SA marketing and the names you should get to know. Instagram is where we go to find all that’s fresh, trendy and creative. Growing rapidly year on year, now more than ever, Instagram is one of South Africa’s MAJOR relevant social media platforms. A rise in social media users in South Africa Research firm World Wide Worx reported that Instagram users in South Africa increased 32% between 2016 and 2017 with another 8.5% growth during 2017 and 2018. This is a trend that is in line with smartphone penetration in the country.…
