Introducing the custom SMART Graphic Tee 2018 collection
Consider Graphic Tees the longtime wardrobe staple of the cheeky.
Loudly stamped with a bold phrase or visual, the Graphic Tee is the perfect way to show a bit of personality while adding an edgy touch to an otherwise standard outfit.
Among the fashion crowd, the graphic T-shirt trend, in particular, has reigned supreme in 2018. Every brand, from fast fashion to designer, is on board and consumers are snapping them up!
Just add a blazer, a stylish skirt or chic trouser for a trendy work-appropriate look.
SMART Inspiration:
Of course, when it comes to something like a basic T-shirt, there’s nothing more conversation-worthy than a cool and unexpected graphic to spice up your ensemble.
For this year’s SMART Graphic Tee collection, we decided to go bold on graphics, tip our hats to an absolute iconic 1977 logo and take inspiration from everything we love about being a proudly LOCAL company.
The 2018 Graphic Tee collection is all about:
- WHO we are
- WHAT we do and
- WHERE we’re from
Featuring 3 custom SMART designs by super talented Christo Smit of Urbanjava, we’re celebrating the OFS team, the OFS workshop and our love for our hometown Bloemfontein.
The I LOVE BFN Tee
Based on the iconic 1977 logo by graphic artist Milton Blaser, the I LOVE BFN Tee is the SMART Team’s special ode to our hometown Bloemfontein.
We know Bloem is not the biggest city in SA or have a mountain or the sea for that matter, but don’t underestimate Bloemfontein.
Bloem has some of the BEST schools in the country. We have big malls with great shopping, delicious eateries, funky cool spots and innovative businesses. We have a wonderful quality of life because we don’t have to spend it traffic 😉
We’re a talented and inspiring community of people who support each other and invest in one another. For us, Bloem is a GEM and the SMART Team is truly proud to call Bloemfontein our home.
The SMART REPAIR WORKSHOP Tee
Taking inspiration from iconic vintage wings logos from yesteryear, the SMART REPAIR WORKSHOP Tee is loaded with symbolism.
With wings being an iconic symbol in sports teams, motorcycle and car companies’ logos, the wings on our WORKSHOP tee represent our Team and our workshop which is the heart of our operations here at OFS Smart Repair.
We believe you can have ROOTS and have WINGS.
That’s why we are proud of where we come from (the Bloemfontein reference in the design). We’re proud of where we started (the since 1984 reference in the design) and we’re inspired by the possibilities of where our ambitions, dreams and wings can take us (the stars reference in the design).
The SMART TEAM RACER Tee
Inspired by vintage garage racing team logo’s, our SMART TEAM RACER Tee celebrates the SMART Team.
Featuring two Pistons (pistons being the heart of a reciprocating engine) in the design, the SMART Team is depicted as legendary Racer Riders. The kick butt team which is the heart of the engine that drives OFS Smart Repair.
We LOVE our Graphic T-shirt Collection and we know we’re going to have a blast rocking our SMART Tees in 2018!
Get the Look:
Smartgirls:
Kirstin
- I LOVE BFN Tee
- White pencil skirt – Forever New
- Shoes – Sissy Boy
- Smartchoice clutch
- Shades – Pull & Bear Accessories
Alicia
- Smart Team Racer Tee
- Wide-legged pants – Zara
- Shoes – Cotton-on
- Shades – Ray-ban
Sune
- I LOVE BFN Tee
- Jeans – Fix
- Shades – Fix
- Shoes – Foschini
- Handbag – Foschini
Johanna
- Smart Repair Workshop Tee
- Faded Jeans – News
- Shoes – Aldo
- Hat – Country road
- Shades – Michael Kors
- Handbag – Stella McCarthy
- Jacket – News
Rosina
- Smart Team Racer Tee
- Jacket – Tommy X Gigi by Tommy Hilfiger
- Jeans – Guess
- Shades – Armani
Zandria
- Smart Repair Workshop Tee
- Jogg jeans – Diesel
- Jacket – Witchery
- Headband – Zara
- Shades – Oakley
- Blue & white striped mules – Zara
Jeani
- I LOVE BFN Tee
- Red pleated skirt – Foschini
- NY Yankee cap
- White kitten heels – Zara
- Shades – Bvlgari
Smartguys:
Wynne
- Smart Repair Workshop Tee
- Jogger – Refinery
- Shoes – Adidas ZX Flux
Lee
- I LOVE BFN Tee
- Jeans – Guess
- Shoes – Nike
- Superdry Cap
Charl
- I LOVE BFN Tee
- Camo Jogger – Refinery
- Shoes – Adidas Swift
- NY Yankee Cap
Gysie
- Smart Repair Workshop Tee
- Jogg Jeans – Diesel
- Shoes – Adidas
Bennie
- Smart Repair WorkshopTee
- Shoes – Adidas Terex
- Jeans – Old Khaki
- NY Yankee cap
Meschack
- Smart Repair Workshop Tee
- Shorts – Oakridge
- Shoes – Adidas
Joel
- Smart Repair Workshop Tee
- Jeani – Replay
- Shoes – Pierre Cardin
- Superdry cap
Charles
- Smart Team Racer Tee
- Jeans – Oakridge
- Shoes – Bronx
- NY Yankee cap
Koos
- Smart Repair Workshop Tee
- Jeans – Jeep
- Shoes – Jeep
- Shades – Armani
Credits
Concept & Styling:
Paparazzi Street Style by Jeani Meyer for Hello Smart Blog
Photography:
- FJ Potgieter for Eye Poetry Photography
Location:
- OFS Smart Repair HQ building site